Three patterns of how users behave on the web
The most powerful influence on behavior is behavioral intention. It affects whether customers choose to buy our products or not.
Decoding the Integrated Behaviour Model for designers
Can we predict how our users will behave? The user intention and context are described by the Integrated Behaviour Model using 5 factors.
UXers, how confident are you when it comes to IA?
There are countless design methods. But do we really lack a tool to reliably define content hierarchy and structure?
We are already working on new insights